buy custom A Computer Virus essay

buy custom A Computer Virus essay A computer virus can be defined as a software program that spreads from one computer to the other and it interferes with the normal compute operation. It can also corrupt or delete data from the computer. Computer viruses can be disguises in form of funny images, audio or video files or even greeting cards. They also spread through downloads on the internet. To help avoid computer viruses, it is essential to keep your computer with updated antivirus tools. One should also be aware of the recent threats and the computer should be run as a standard user other than an administrator. There are three main types of computer viruses. These include; the Trojan horse, worms and the email viruses. Trojan horse virus is a virus appears like a program, which appears to have a purpose but in real sense, it has a very different purpose. It can appear in form of a picture file but ones you open it, you will have unleashed the damaging program on your computer. Trojan horse viruses do not replicate but they spread automatically. The worms on the other hand will affect any devise with a security flaw and one that is networked. It will replicate by itself using the security flaw in your computer. A copy of the worm gets to another computer with a similar security flaw. The process will continue and this is how the worms are spread. The email viruses use the email for their transportation. They are however similar to the other computer viruses. Some computer viruses are more dangerous in that once they get into a computer; they replicate and send the copies to the email address book. There are several signs that your computer has virus. The computer becomes slow than usual, it stops responding and it could frequently lock up. Your computer might as well crash and then it restarts on its own. The computer can also restart on its own as a result of viruses. You may not be able to access your drives including the hard disk. The normal printing becomes distorted and unusual error messages will keep on appearing. The dialogue box and the menus could also become distorted. In addition, the current antivirus program can be disabled or you may find difficulties in running it. It can also become difficult to install an antivirus program. Viruses could also make your computer to produce some unexpected sounds. Programs will also disappear when they were not intended to (Graham, 2006, p. 65). An antivirus is used to prevent, remove and detect virus. Several strategies are employed for the antivirus to perform its purpose. Here is signature detection that involves searching for the viruses. It is important to get compare various antivirus products in the market since they do not all work the same. The benefits of a installing an antivirus in your computer are obvious given the effects of antivirus to your computer. The cost of the computer slow down are unbearable but luckily, we have modern antivirus software in the market that are of improved protection given the advanced technology. Todays modern antivirus software does not require much maintenance from you. Just like any other product in the market, antivirus are not the same and they all having their good and bad side. It is therefore important to compare different softwares before purchasing one for it to much your needs. The usability and effectiveness of an antivirus can either make or break the antivirus software. We have the top ranked antivirus software that is user-friendly and they offer optimum protection. The various antiviru softwares come from different providers. The buyer should consider the scope of protection. Some antivirus give 360 degree defence, multi layered protection or 100% security and definitely some ant viruses are better than others. The best antivirus should provide solutions on viruses, Trojans and worms as well as protection against spyware, email borne threats, root kits and key loggers. Although they cannot provide total protection against threats, antivirus should protect the computers against many threats as possible. The antivirus should be effective. The antivirus is usually designed to protect the computer, so if it does not, it therefore becomes useless. The results of an antivirus are checked using the industry standard security software testers. These are organizations of professional security. They help to find the best software in the market. The testers help evaluate the overall effectiveness of the antivirus software. The best antiviruses programs, in terms of effectiveness are ranked as below with their prices are ranked as follows. Price list NAME OF THE ANTIVIRUS PRICE 1. Bit defender Antivirus $ 29.95 2. Kaspersky Antivirus $ 59.95 3. Web root Antivirus $ 39.95 4. Norton Antivirus $ 39.99 5. Esset Nod 32 Antivirus $39.99 6. AVG Antivirus $ 34.99 7. G DATA Antivirus $ 29.95 8. Avira Antivirus $ 23.49 9. Vipre Antivirus $29.95 10. Trend Micro Titanium Antivirus $ 39.95 The antivirus software bought should be easy to install. Installing should not be a chore. Once you have installed the software, it should offer protection to your computer immediately. The process of installing in general terms should be easy. Once installed, the first scanning and the implementation of the antivirus should be an easy task. Although the antivirus software is complex, it does not require security degree. The software should not require maintenance every now and then and it should be flexible enough to do what you want it to do. The antivirus should be up to date because new viruses are being discovered every now annd then in the signature database. However, the modern antivirus software updates itself automatically and they update fast so that your computer does not slow down your system. The security providers can a well push the updates to your computer directly as soon as they are available. Some antivirus can scan sent and received emails as well as opened files. The software does not alter the capability of the host software to transmit viruses. The software must be updated regularly to keep it up to date in order to detect the latest threats. To prevent viruses from affecting your computer, it is advisable not to open any unusual files in your computer. In case you detect something unusual, it is advisable to run your updated antivirus. It is also important to scan your external devices like the flash discs before inserting them into your computer (Szor, 2007, p. 75). It is important to note, before purchasing an antivirus, that the best software does not require reading the manual in depth to be able to use it. However, it must have a manual. Product support is provided online by the manufacturers in case of troubleshooting, specific questions or any other additional help. In conclusion, the antivirus to be bought should be efficient, effective, and easy to use. Freeware is software that is available for use at no cost. However, it has certain restrictions in terms of usage rights. The rights to copy, modify, distribute or make derivation of the software. A good example of a freeware is Firefox. The license may also restrict the type of use of the software for example, non-commercial use, academic use, military use and several other restrictions. The software license can also impose restrictions such as restricted use on a server, restricted use over a network among others. Many freeware products are provided by commercial developers who provide other products with advanced features, but specifically for sale. Freeware is treated as a promotional product. BBEdit and Text Wrangler are examples of freeware. Since freeware cannot depend completely on commercial promotion, the internet becomes the best source for freeware information. There are also several newspapers or computer magazines providing rating for freeware. They contain information on freeware rating as well as compact discs and other storage devises containing the freeware. It is possible to run a commercial antivirus without really paying for it. This is possible because most antivirus companies are offering test antivirus versions. These versions are usually tested for 30 or even 90 days. Here, you will have to install an anti virus every 30 days or 90 days depending with the trial period. You must get the most reliable trial versions for efficiency purposes. Examples of these trials are Norton and MacAfee antivirus. It is advisable to run your antivirus software in safe mode. This mode gives you a better chance to remove viruses, Trojans, malware and other malicious programs. Safe mode helps trace several computer problems that could not be detected using the regular mode. It prevents the malicious tools from loading while starting up. The antiviruses have certain setbacks in that it can impair the performance of the computer. Users who are not experienced enough could have a problem understanding or even using the antivirus. Incorrect use of antivirus may lead to breach of security. An avenue for attack is also created since the computer antivirus success depends on achieving either the false positive or the false negatives while using heuristic detection. Buy custom A Computer Virus essay

Community Health Framework and Intervention Plan Essay

Community Health Framework and Intervention Plan - Essay Example This report will review several other models and policy initiatives that promote both mental and primary care for the elderly who have mental illnesses and, accordingly, suggest a prevention model. The Federal Government O'Conner et al (2009) point out that federal policy will have to change to realistically begin to face the growing needs of older adults with mental illnesses. The elderly population will be growing at increasing rates over the upcoming decades. The DHHS estimates that 20% of the elderly population have mental illnesses of which 2% are seen as serious. It is a population which requires ongoing mental health services. Elderly with mental illness in general face shorter life expectancy compounded by comorbid medical illnesses and unhealthy and limiting lifestyles that are sometimes characterized by alcohol and drug abuse, poor nutrition, obesity, and cigarette smoking. These characteristics often lead to medical problems of cardiovascular disease and diabetes among oth ers. Mental illnesses may also lie hidden underneath the combination of physical illnesses, leading to misdiagnosis and insufficient treatment regimens. The main concern of federal and state governments toward the mentally ill has been in regard to controlling costs. O’Conner et al outline the various federal programs for treating the elderly mentally ill and explain how these programs have had shortfalls usually in the more difficult area of providing consistent government funding. The authors discuss how federal and state policy struggle to provide long-term care for this population. Initially Medicaid policy did not cover institutions for mental diseases (IMDs) or nursing homes as coded by the Pre-Admission Screening and Resident Review (PASRR) stricture. Also, the Medicaid Home and Community Based Services (HCBS) further confounded housing support for the population. However, the new Patient Protection and Affordable Care Act of 2010 (ACA), recently created to reform Amer ican health, is now enabling states flexibility to create special benefit packages for specific populations. The ACA clarifies the Medicaid 1915(i) provision, the Home and Community Based Service (HCBS) state plan amendment option and importantly provides ways for the state to receive funding help in providing long term services to the elderly with mental illness. Integrated Services Models United States Marion et al discuss a model of integrating primary and mental health care to enable specific targeting of patients with severe and persistent mental illnesses (SPMI). Their project is an example of public policy planning that could represent coordination of services between a private agency that is federally qualified and an academic nursing school. People with SPMI are at a disadvantage of receiving only episodic and fragmented treatment. SPMI are sometimes typified as succumbing to comorbid conditions where physical illnesses are complicated by psychotropic medications. Substance abuse complicate and raise the risks of such individuals who many times live in impoverish conditions that may involve violent incidents, unprotected sex and poor nutrition. Medical care is not consistent but mainly provided by emergency care centers. One intervention scheme that may involve a measure of hope is social planning coordination between a school of

Rhetorical Problem Solving Case Study Example | Topics and Well Written Essays - 500 words

Rhetorical Problem Solving - Case Study Example Additionally, for last quarter the sales dropped by 5%, when he goes for lunch he sometimes fails to report back to work and for the last one month Mason has been absent for seven days. Mason has reached his retirement years at sixty-two, but he has refused to retire voluntarily. He looks forward to retiring after three more years of work when he will be sixty-five years. However, Doakes has pointed out that Mason has been diligent on his duties all along until recently. His public relations have also been excellent before. Mason has been grooming Doakes to take his place when he retires, and this also explains the reason the recommendation job had to be given to me. My solution to this problem is to make Doakes assume Mason’s responsibilities, leave Mason’s salary as it is today and raise Doakes’ salary. One of the quickest solutions to this problem would be to retire him against his wishes, but this would be unfair to Mason because he has been of great service to the company for the last twenty-five years. His experience and loyalty for all those years is enough reason to keep him for extra three years. It is worthwhile noting that corporate social responsibility starts from the internal practice. Dealing with employees harshly or ignoring the feelings of the community hits companies very hard down the line. It is necessary that the company maintains good relationship with its workers, make the long-time serving workers feel valued as part of the company. While not every employee’s wishes will be respected in terms of extending their terms, Mason’s case is a special one and it has to be dealt with every caution possible with the fact that he has been very instrumental to the company for years. Am interested in knowing reason for Mason’s stay in the business for three extra years. It could be that he needs the salary, or he needs to complete a project he began. For either reason, it is for the best interest of the

Social networking is effecting students grades Essay

Social networking is effecting students grades - Essay Example The social networking regimes have therefore hurt the cause of education more than anything else and the ones who have been hit the hardest are the students themselves. This raises an interesting proposition altogether – why not regulate the usage of social networking by the students so they can concentrate more towards their studies and less on how to mingle with friends, acquaints and the like? There seem to be no answers to such issues. The students need to understand that the social networking elements and tools have been affecting their educational realms and now is the time to realize what is hurting them the most. The sooner they will wake up to such conclusions, the better it would be for their respective selves. However, what is unfortunate is the aspect of non-realization that social networking is providing them more worries than anything else, and now is the time to understand that they have to find a way to move ahead with the social linkages that they have develop ed over the Internet. What is even more worrying is the fact that these social networking tools have involved within them gaming elements that have literally taken away the concentration levels of the students, and given them an alternate path in the wake of spending their lives, their own way (Hitch, 2011). The social networking understandings within the students’ grades have been proven as true with the passage of time. The teachers, instructors and even parents have raised their voice against the tyranny that these social networking elements have created, which have literally impacted the students in more ways than one. There seems to be a great amount of anarchy within the related ranks, and the undue credit for the same does rest on the shoulders of the social networking websites, tools and programs. Since the social networking domains do not consider how the same would be taking charge of the students and their related folds, they are trying their best to introduce new and novel applications, programs and features. This will ensure that the social networking will remain as pivotal for the sake of the students, much more than what education does for their own good. This is a very unfortunate happening but it is taking place for a number of reasons that can be deemed as wrong more than anything else. The social networking does more harm than offering any solace to the young ones who are bound to go wrong in the face of severe competition that they receive at the hands of their colleagues and friends, as well as the technological mastery that the social networking websites and tools have to propose, day in and day out. Therefore how social networking is being manifested by the elders within the society is something to write home about (Sarachan, 2011). This has been made apparent through the different procedures that they have adopted to keep away the perils that come attached with the social networking elements and realms within the society. It is f or this reason that social networking is now being seen as a very dangerous metaphor within the terrains of the society as the students are the worst sufferers at the end of the day. In the end, it would be proper to state that the social networking issues should be tackled at the earliest. This will help resolve the disputes and conflicts that have come to the fore. It will also restore the confidence of the parents within their young ones who are

Online Shopping Buyer Behaviour in Fashion industry Dissertation

Online Shopping Buyer Behaviour in Fashion industry - Dissertation Example The paper "Online Shopping Buyer Behaviour in Fashion industry" will look into the differences between the traditional retail marketing and online shopping in the fashion industry. The main differences between the traditional and online shopping preferences for fashion products include display, expense, location, communication and technology. As far as display is concerned, the traditional fashion shopping offered the buyers an opportunity to touch and handle fashion products physically when they are interested in something. This had the benefit of the buyer ensuring that the product is of high quality and that it is durable. This was very beneficial to the fashion product buyers. On the other hand, online shopping for fashion products does not offer the purchaser a chance of getting into physical contact with the products. Instead, the buyer will have to be contented with the graphical displays, pictures and the text descriptions for the products. This has the effect of ensuring tha t prospective customers would rather buy from the traditional fashion retailers rather than the modern online fashion retailer. Expenses are also major determinants and number of factors exist that fashion product retailers need to put into mind. One of the factors is that while the traditional retailers must look for viable premises that will attract customers, the online retailers do not have to look for premises. Hence, the traditional retailers will have to incur many expenses for setting up the businesses.

Customer Satisfaction Towards Online Shopping

Customer Satisfaction Towards Online Shopping Customer satisfaction is the degree to which customer expectations of a product or service are met or exceeded. It is seen as a key performance indicator within business. In a competitive marketplace where businesses compete for customers, customer satisfaction is seen as a key differentiator and increasingly has become a key element of business strategy. In the era of globalization electronic marketing is a great revolution. Over the last decade maximum business organizations are running with technological change. Online shopping or marketing is the use of technology for better marketing performance. And retailers are devising strategies to meet the demand of online shoppers; they are busy in studying consumer behavior in the field of online shopping, to see the consumer attitudes towards online shopping. Therefore we have also decided to study the factors that affect MMU students satisfaction of their online shopping provider. Research Background Online shopping is basically a process of selling and buying of goods and services on World Wide Web. As (Forsythe and Shi, 2003) explains Internet shopping has become the fastest-growing use of the Internet; most online consumers, however, use information gathered online to make purchases off-line. According to a report (ACNielsen Report on Global Consumer Attitudes towards Online Shopping, 2005) published on www.acnielsen.com, one tenth of the world population is shopping online , till October 2005, 627 million people have done online shopping , and according to the same report Germans and British are on the top of the list on Online Shopping. Additionally in the report published, it was confirmed that products most purchased online included books followed by DVDs, videos, games and Plane Reservations, with credit cards being the most sought method of payments for the purchases made regarding the items offered for purchase online. So many countries all over the world pour millions of dollars into online shopping as a means to purchase goods and services through the internet. The improving use of the internet has provided for fast purchase of online services as this is evident in the rapid growing internet usage activity all over Europe, with Sweden being ranked one of the high heels in Internet Usage and online Shopping in Europe coming in ninth with Japan and USA following in close competition (ACNielsen Report on Global Consumer Attitudes towards Online Shopping, 2005). During 1994, Netscape introduced SSL encryption method for data transformation online through the web, which became so important for secure online shopping. The first online shopping system was introduced by a German Company called Intershop in 1994. Follow by Amazon in 1995 and eBay in 1996. Online shopping has been getting famous since the last few years after the internet was being widely used. It began to appeal to a larger number of consumers as it gradually evolved to serve and satisfy millions of people from all over the world. Consequently, e-commerce industry has seen rapid growth. An online consumer or online seller must at least have one electronic gadget to access to the internet. Online banking system had been launched before the era of online shopping. Therefore, online banking system made online shopping much convenient. Hence, payment can be made in several forms such as cheques, debit card, electronic money or various types, cash deposit using ATM machine, gift cards and etc. Problem Statement The online retail industry is going the new era of competition. These online shopping provider need to differentiate themselves from others and present it well to become the one of the market leader in online retails industry. Competition has become more aggressive among these companies, therefore it is important for companies to figure out the factors that affects MMU students satisfaction towards their online shopping providers. Research Objective The purpose of this research is to analyze and identify the overall attitude towards online shopping and the key factors that influences MMU students satisfaction of their online shopping providers. Significance of Study The online retail is undergoing dramatic changes. This study will provide insights of the factors that affect the MMU students satisfaction of their online shopping provider. In other words it will indicate the consumer behavior in the competitive market. This research can contribute to the society and country. The result of this research will be beneficial for the online shopping provider to serve as a guideline in implementing their business strategy. With the information, the online shopping providers will be able to design packages that are satisfying consumers. They can also improve their company performance as well as to maintain their market share. This research is important because it can outline what are the factors that are affecting the MMU students satisfaction of their online shopping provider. Also, this research able to provides the factors that cause the satisfaction level. When online shopping provider understand what is the wants and needs of the consumer. Thus, it helps to reduce their cost in research and development. By then, online shopping provider can focus to increase their product features or quality that serves to the consumers. Through this study, online shopping provider can focus on what is the best business quality and services to consumers in order to maintain their life long relationship to create maximum life time value to the company itself. Before taking any actions to change the satisfaction level, the most crucial thing is to understand what factors influence customer satisfaction, and then try to make improvements in these critical areas so that they can have more satisfied and loyal customers. Scope of the Study This research is particularly interested in investigating customer satisfaction level. This paper is tending to find out what are the factors that affecting MMU students satisfaction of online shopping provider through this study. All respondents are assumed to have online shopping knowledge. There are many factors that cause the different satisfaction level of their online shopping provider. 1.7 Operational Definition 1.7.1 Online Shopping Online shopping or online retailing is a form of electronic commerce allowing consumers to directly buy goods or services from a seller over the Internet without an intermediary service. An online shop, e-shop, e-store, Internet shop, web-shop, web-store, online store, or virtual store extorts the analogy of purchasing goods or services at a retails stores or shopping center. 1.7.2 Convenience Online retail store are support the available for 24 hour 7days a week. This is a means by retailers and wholesalers to provide customers with a very convenient way to be able to do all the shopping from one spot or by just a mouse click. 1.7.3 User friendly web features and designs Online web stores need to be user friendly and easy to navigate, these being very vital influencing factors of online shopping website designs, privacy or confidentiality, website reliability, navigation, and website customer services incorporated with the website security are the most attractive features which influence the perception of consumers to buy goods and services online. 1.7.4 Time Saving With the rapid development of the World Wide Web online shopping has come to be the most sought means to purchase goods and services at the convenience for the customers as it saves time whereby being an important influencing factor towards online shopping. Browsing through the internet or searching through online catalogues can be time saving as one needs not to move from place to place and less effort is put into shopping, thus less effort is required and only patience becomes vital during the shopping process. 1.7.5 Security Security issues which is involved in keeping the information safe and accurate. 1.8 Organizational of Research These research papers are categories into five chapters. Chapter 1: Introduction In this chapter is all about the overall question and the relevant topic are being carried out for discussion. There are includes the objectives and the problem statement of this study. Besides that, the explanations of who is gaining benefits from this study are included. However, to prevent the confusion and misunderstanding of the reader those important terms are clearly defined. Chapter 2: Literature Review In this chapter cite those relevant studies related to this research. The dependent and independent variables will then be identified and use as a basis to build the theoretical framework and hypotheses development. In the other hand the arguments and opinions from different authors are add in for the purpose to support the study carry out. Chapter 3: Research Methodology In this chapter the theoretical framework and hypothesis of study will be stated. Theoretical framework shows the relationship between variables. Next, by identify the relationship those testable hypotheses are formed based .Moreover all these hypothesis are been use to examine whether the framework is in effect by using appropriate statistical analysis. The research instrument, sample size, source of data and the statistical data to be used in the study are discussed. Chapter 4: Research Findings and Discussion This chapter will present the results and discussion based on the data analyzed. Chapter 5: Conclusion In this chapter we will review the entire research from the introduction, the main details and the justification on the hypothesis constructed in the study and well as a brief look into the findings obtained from the hypothesis. The limitation and implication of the study will also be presented. Chapter 2 : Literature Review 2.1 Overview There are few causes that influencing the customer satisfaction from their online shopping provider due to the changing preferences and satisfaction toward the demand and services provided .However the literature review of the factors will be discussed as below. 2.2 Dependent Variable 2.2.1 Customer Satisfaction Customer satisfaction is an output, resulting from the customers pre-purchase comparison of expected performance with perceived actual performance and incurred cost (Churchill and Surprenant, 1982). According to Vance Christensen (2006), customer satisfaction is very different from customer loyalty.  One is a requirement to do business; the other is the basis for sustained profitability and growth. It is believe that satisfied customers will lead to their loyalty and improve revenues. Customer loyalty is the degree of a customer staying with a specific vendor or brand. If the customer is satisfied with the firms products or services, it eventually will help the firm to increase its customer loyalty. In other words, high customer satisfaction lead to high customer loyalty while low customer satisfaction lead to low customer loyalty. Customer satisfaction is a measure of expectations being exceeded, met, or not met. Besides, when thinking of customer satisfaction measurement, the firm wanted to know whether the firm is meeting or exceeding customer expectations.  The marketing literature suggests that customer satisfaction operates in two different ways: transaction-specific and general-overall (Yi, 1991). Transaction-specific concept concerns customer satisfaction as the assessment made after a specific purchase occasion. Besides, it may also provide specific diagnostic information about a particular product or service encounter. General-overall satisfaction refers to the customers rating of the brand, based on all encounters and experiences (Johnson and Fornell, 1991). It can be viewed as a function of all previous transaction-specific satisfactions (Jones and Suh, 2000). Overall satisfaction is a more fundamental indicator of the firms past, current and future performance (Anderson et al., 1994). This i s because customers make repurchase evaluations and decision based on their purchase and consumption experience to date, not just on a particular transaction or episode (Johnson et al., 2001, p.219). Many other studies (eg. Gronholdt et al., 2000; Kristensen et al., 2000; Gerpott et al., 2001; Sharma,2003; Bruhn and Grund, 2000) have shown that customer satisfaction positively affected loyalty. 2.3 Independent Variables 2.3.1 Convenience It is an investment or a cost when consumers spending their time making purchases. It takes quite a lot of time for a consumer to make purchases from shop to shop, thus online shopping helps to save a lot of their precious time and effort. The time spent plays a very important role in consumer perceptions especially the time used for shopping. Bitner, 1990; Taylor, 1994 have pointed out that waiting created a negative impact on customer service satisfaction. Consumers time will be wasted a lot if have to keep waiting for such a long time and definitely will cause the consumers to have bad impressions to the seller or company. Time and energy saving are in the same concept (Brown, 1990). Time and effort play an important role because these two factors might affect consumers convenience during shopping. Online shopping definitely can help consumers to save time and effort in purchasing process by bringing a lot of convenience. Convenience factor refers that it is easy to browse or sear ch the information through online is easier than the traditional retail shopping. Through online, consumers can easily search product catalog but if the consumer look generally for the same product or item in a traditional store manually it is difficult to visit physically and time consuming also. Convenience has always been a prime factor for consumers to shop online. Darian (1987) mentioned that online shoppers carry multiple benefits in terms of convenience, such as less time consuming, flexibility, very less physical effort etc. Bhatnagar and Ghose (2004) claims that convenience as one of the most important advantage for engaging in online shopping. According to the Robinson, Riley, Rettie and Wilsonz (2007) the major motivation for online purchasing is convince in terms of shop at any time and having bundles of items delivered at door step. Rohm and Swaminathans (2004) claims in typology of online shoppers into: Convenience shoppers, balanced buyers, variety seekers and store-oriented shoppers, based upon their preset shopping motivation. Rohm and Swaminathans (2004) findings about convenience and variety seeking are major motivating factors of online shopping and this study is consistent with Morganosky and Cudes (2000) research findings. Webchecks (1999) study shows that convenience factor is one of the biggest advantages of online shopping. Through online purchase consumers can easily compare the price than the traditional purchase. So price comparison is also another convenience factor of online shopping. 2.3.2 Website Design/Features Web site design of a web page is one of the most important factors that influence online shopping. Shergill and Chen, (2005) identified web site design characteristics as the dominant factor which influences customer satisfaction towards online purchasing. The quality of website design is very important for any online store to attract customers. Cho and Park (2001) have found in their study that customer satisfaction in e-commerce is related to the quality of website design. According to Ranganathan and Grandon (2002), website design represents the way in which the content is arranged in the website. Wolfinbarger and Gilly (2003) argued that when customers interact with an online store they prefer to do so via a technical interface and not through any employee. Therefore the design of the website, which acts as the interface, would play an important role in influencing customer satisfaction. Lee and Lin (2005) had empirically found that website design positively influences overall customer satisfaction and perceived service quality. Besides, Ranganathan and Ganapathy (2002) have empirically established that website design positively affects purchase intention. Kamariah and Salwani (2005) claims the higher website quality, the higher consumer intends to shop from internet. Web design quality has important impacts on consumer choice of electronic stores, stated by Liang and Lai (2000). Website design one of the important factor motivating consumers for online shopping. Almost 100,000 on-line shoppers surveyed by (Reibstein, 2000) shows that web site design was rated as important factor for online shopping. Another study conducted by Zhang, Dran, Small, and Barcellos (1999, 2000), and Zhang and Dran (2000) indicated that website design features of the website are important and influencing factors that leads consumers satisfaction and dissatisfaction with a specific website. A study conducted by Yasmin and Nik (2010) shows a significant relationship between online shopping activity and website features. Website design features can be considered as a motivational factor that can create positive or negative feelings with a website (Zhang, et al 1999). A study by Li and Zhang (2002), if website is designed with quality features it can guide the customers for successful transactions and attract the customers to revisit the website again. However, worse quality website features can also hamper online shopping. According to Liang and Lai (2000), web design quality or website features has direct impact on user to shop online. Moreover researchers such as Belanger, Hiller and Smith (2002) concluded that a large segment of internet users have serious concerns of security. 2.3.3 Time Saving According to Rohm and Swaminathans (2004), one possible explanation that online shopping saves time during the purchasing of goods and it can eliminate the traveling time required to go to the traditional store. On the other side, some respondent think that it is also time taken for delivery of goods or services over online shopping. To most consumers important attributes of online shopping are convenience and accessibility (Wolà ¯Ã‚ ¬Ã‚ nbarger and Gilly, 2001): because consumers can shop on the Internet in the comfort of their home environment, it saves time and effort, and they are able to shop any time of the day or night. Especially for consumers that, owing to their extended working hours, only have a small amount of free time, online shopping is an excellent opportunity. Thus, the situational factor time pressure has an attenuating impact on the relationship between attitude and consumers intention to shop online. Because the Internet is time saving and accessible 24 hours a day, this becomes the main drive for online shopping and attitude toward Internet shopping is less important. Unexpectedly time saving is not the motivating factor for the consumers to shop online (Corbett, 2001) because it takes time receiving goods or delivery. But time saving factor can be seen through different dimensions i.e. person living in Florida can shop at Harods in London (through the web) in less time than it takes to visit the local Burdines department store (Alba et al. 1997, p. 41,emphasis added). Morganosky and Cude (2000) have concluded that time saving factor was reported to be primary reason among those consumers who have already experienced the online grocery buying. So the importance of the time saving factor cannot be neglected as motivation behind online purchasing. Additionally Goldsmith and Bridges (2000) emphasize that there is a discrimination between online shopper and non online shoppers, online shoppers are more worried about convenience, time saving and selection whereas non online shoppers are worried about security, privacy and on time delivery. A study by K amariah and Salwani (2005) shows higher website quality can highly influence customers to shop online. 2.3.4 Security Security is another dominant factor which affects consumers to shop online. However many internet users avoid online shopping because of credit card fraud, privacy factors, non delivery risk, post purchase service and so on. But transaction security on the online shopping has received attention. Safe and secured transaction of money and credit card information increases trust and decreases transaction risk. In 1995, UK has introduced Fraud free electronic shopping and later on Europe and Singapore introduced secured electronic transaction (SET). According to Bhatnagar and Ghose (2004) Security is one of the attribute which limits buying on the web as they claim that there is a large segment of internet shoppers who dont like to buy online because of their thinking about the security of their sensitive information. Cuneyt and Gautam (2004) claims trust in the internet shopping with advanced technology, and frequent online shopping to the internet being secured as a trustworthy shopping channel. Chapter 3: Research Methodology This chapter includes the research framework which identifies and helps explain the steps taken in investigating the research done. Discussion in this section will cover the research design and procedure, variables and measurement, data collection method, questionnaire design and data analysis. The research instruments, sampling process and data analysis techniques also will be discussed in this chapter. 3.1 Theoretical Framework Below is the theoretical framework for the research paper. The dependent and independent variables are clearly identified. The customer satisfaction is the dependent variable; the convenience, website design and features, time saving and security are been use for independent variables part. Convenience Customer Satisfaction toward online shopping provider Website design/features Time Saving Security The dependent variable been analyzed for the purpose to get know the solution causes problem occurs. However, both variables are link either positive or negative relationship with each others. 3.2 Hypothesis Development Hypothesis is the sate used by marketing researcher about the population parameter (Burns and Bush 2005), using prior knowledge, assumptions or intuition to form an exact specification of what the population parameter value is. Once the variables have been identified, the independent and dependent variables are then established through logical reasoning in the theoretical framework. Then the next step is to examine the relationship formed and find out whether the facts are actually accurate. In Figure 2 are clearly explain the relationship between dependent variable and independent variable that influence the perception of consumer select online shopping provider .Moreover , based on the literature review and the theoretical framework ,the hypothesis are been formed H1: There is an association between convenience and customer satisfaction of their online shopping provider H2: There is an association between the website design/features and customer satisfaction of their online shopping provider H3: There is an association between time saving and customer satisfaction of their online shopping provider H4: There is an association between security and customer satisfaction of their online shopping provider 3.3 Research Design The questionnaire design is categorized in few choices. Students from MMU will be selected as our sample of study. Questionnaires are given to respondents via online and also in hardcopy form. All the respondents are given 15 minutes to fill in the questionnaires. After this, students start collecting the data based on the questionnaires. 3.4 Research Instrument In this study questionnaire method are been chooses as a tool for the purpose of collect the data. 3.5 Sampling method Questionnaire development is a rather important element in this research yet there are many limitation of setting the questions. Hence, questionnaire developed must be clear and avoid ambiguous questions As questionnaire need to appear in a reasonable sequence that could convinced the respondent and also increasingly gives the respondent confidence and trust in both the survey and the surveyor. Hence, questionnaire development process will start by identifying the related information used to develop the question such as the independent variable that had been identify in the earlier stage of the research process. After that, it proceed by choosing the best out of the questions, so that this questionnaire can directly targeted towards the respondents behavior and perceptions of being a telecommunication users. The questionnaire is designed to draw out information on respondents demographic, their experience in using mobile hand phones, their daily average expenditures, and their awareness with various available mobile phone services. The questionnaire is divided into two sections which is section A and section B. Section A measures the demographic variables and personal information towards their choosing behavior whereas, section B measures about the independent variables differently. The methods using for each section are discussed as below: A) Multiple Choice Questions: In section A, the respondents personal basic background and perception toward the online shopping was appearing in this section. It consists of the respondents demography such as ethnicity, gender, race, age and usage of online shopping. B) Likert Scale: Section B consists of questions concerned with the dependent variables towards online in the research model such as convenience, website design/features, time saving, and security. The measurement of this research is based on Likert scale which ranging from 1 to 5. Researchers Perez, Abad, Carrilo and Fernandez (2007) found that the Likert scale to be effective in their research on the Effects of Service Quality Dimensions on Behavioral Purchase Intentions. Below is the rating scale format from strongly disagree to strongly agree: 1 2 3 4 5 Strongly disagree Disagree Neutral Agree Strongly agree 3.6 Data collection method Questionnaire 3.5.1 Primary Data The data been collected by using questionnaire method which is distributed to students in Multimedia University Melaka campus and the questionnaire is divided into two parts; part A and part B. For part A of the questionnaire is focuses on the demographic background of the respondents For part B the questionnaire consists of certain questions all divided according to the relevant independent variables. Next , all the potential relevance variable are been covered in this survey questionnaire .In order to get better understanding 5 point scale are been applied in this questionnaire form to get know clearly what the respondent actual think about their personal preferences toward online shopping and to help to reduces the hesitation for the answer may be chooses by respondents This data is used as foundation reading materials to strengthen the understanding the topic research. The secondary data for this paper included journals, books, and article been chooses to provided a lot of insight for the creation of the literature review. In addition, secondary data provided for added credibility to the paper. Research Population and Sample The MMU Melaka students will be represent the population for this research, there will be 200 questionnaire form are filled for the students in campus area of MMU .Those respondents are covered the students in all fields of education background offered by MMU Melaka who have been gone through the online shopping before . Also, the questionnaire was structured in such a way to ensure that the research objective and hypothesis of this research can be achieve . 3.7 Data analysis method Once the all the 200 completed questionnaires are gathered, the data analysis will be done according to the dissertation. Thus, all the data collected from respondents will be analyzed based on descriptive statistical analysis by using the SPSS software so as to obtain a more statistical analysis of the study. One of the strong points of SPSS is that it can perform almost any statistical analysis (Huizing 1994). Basic tests that were used in the beginning of analysis were checking for the central tendency and the dispersion of data. The mean, standard deviation, range and variance was used. There were preliminary tests done for all the sections. Descriptive Analysis: the information obtained for the frequency distribution was from the first section of the questionnaire on the demography; here a frequency table was used to explain it, with mean and standard deviation for some of the data being computed. This was done for the independent, moderator and dependent variables. The statistics  obtained are useful for describing the data, for example. In a study with large data, the summary statistics for the scale variables and measures of the data helps us to manage the data and present it in a summary table. For instance in a cricket match, player records are stored and compared with records of another player. Reliability Analysis:   a measurement is reliable if it reflects mostly true score, relative to the error. The reliability of the scales is analyzed by using Cronbachs Alpha. An alpha above 0.70 is considered as reasonably reliable while an alpha scale above 0.80 is regarded as being perfect. Spearman rank order correlation: measures the strength of association between ranked variable, whether the hypothesized variables are associates with customer satisfaction. Multiple regression analysis: It is used to analyze a single dependent variable with two or more independent variables to test which variables is the most important lead to customer satisfaction in their mobile service provider. CHAPTER 4: DATA ANALYSIS AND FINDING 4.1 Introduction The chapter is divided into three different parts which are descriptive analysis, reliability analysis and results of hypothesis testing. This chapter entails the detailed analysis of variables and also data which were distributed and gathered from the MMU students. Of all 200 questionnaires that were distributed, 200 copies of the completed survey were collected. All 200 surveys form were evaluated and screened for any imperfect or missing data. After checking through the questionnaires for uncompleted as well as unanswered questionnaires, 200 of them were found to be utilizable for the purpose of this research. Data is then analyzed and tabulated for simplicity and easy understanding of the research. 4.2 Descriptive Analysis In this analysis, frequency analysis will be carried out to analyze the demographic aspects in the questionnaires. The 200 survey forms are measured demographically with regards to: Gender of respondents Age group of respondents Nationality of respondents Ethnicity of respondents Faculty of respondents Current year of respondents Respondents do online shopping or not Experience of online shopping towards respondents Amount of expense on online shopping towards respondents Amount of shopping hours on online shopping in a week towards respondents 4.2.1 DEMOGRAPHIC GENDER Table 4.2.1: Gender Gender Frequency Percentage (%) Male 92 46.0 Female 108 54.0

Using your Memory Better :: essays research papers

The task of learning and remembering all the different physical properties of lipids and proteins in Organic Chemistry can be an extremely challenging duty. Being an athletic-training major here at the University of Iowa, it is one of my many obligations to understand and be able to recall such properties very quickly. By using mnemonic strategies, memory aid techniques that use vivid imagery and organization devices, I am able to defeat the challenge in my Organic Chemistry class of getting all the physical properties of lipids and proteins into my Long Term Memory and then recall them whenever I need. In order for me to understand and remember the physical properties of lipids and proteins, I must first relate personal experiences to the information my professor gives. For example, by using the mnemonic strategy of relating an object to an image, also known as the â€Å"peg-word† system, I can remember things such as the structural make up of a saturated fatty acid, a long bumpy tube, versus an unsaturated fatty acid, a bent bumpy tube. Also with this mnemonic strategy, I can remember the structural make up of a Liposome by relating it to what a flower looks like. I can turn the task of remember what an Alpha- Helix protein looks like by associating it to the picture of a spring. A difficult subject to remember is easily turned into something easy by relating them to everyday symbols. This particular mnemonic strategy works extremely well for me because it associates items, such as the structure of Amino Acids, which are harder to understand with items that I can relate to in my everyday life, chains and springs. This technique puts the information I need to know and remember into my own words so to speak. It chunks the information into acronyms that I am familiar with. I am a visual learner, so this strategy is easier for me over others because I am more likely to recognize a picture and relate it to its short form. To get the information about lipids and proteins out of my Long Term Memory I have to do the task of recall, which is the ability to retrieve information not in conscious awareness. There are many ways to in which I can make retrieving information stored in my Long Term Memory easier. One is by putting myself back in the context of where I experienced what I learned. Using your Memory Better :: essays research papers The task of learning and remembering all the different physical properties of lipids and proteins in Organic Chemistry can be an extremely challenging duty. Being an athletic-training major here at the University of Iowa, it is one of my many obligations to understand and be able to recall such properties very quickly. By using mnemonic strategies, memory aid techniques that use vivid imagery and organization devices, I am able to defeat the challenge in my Organic Chemistry class of getting all the physical properties of lipids and proteins into my Long Term Memory and then recall them whenever I need. In order for me to understand and remember the physical properties of lipids and proteins, I must first relate personal experiences to the information my professor gives. For example, by using the mnemonic strategy of relating an object to an image, also known as the â€Å"peg-word† system, I can remember things such as the structural make up of a saturated fatty acid, a long bumpy tube, versus an unsaturated fatty acid, a bent bumpy tube. Also with this mnemonic strategy, I can remember the structural make up of a Liposome by relating it to what a flower looks like. I can turn the task of remember what an Alpha- Helix protein looks like by associating it to the picture of a spring. A difficult subject to remember is easily turned into something easy by relating them to everyday symbols. This particular mnemonic strategy works extremely well for me because it associates items, such as the structure of Amino Acids, which are harder to understand with items that I can relate to in my everyday life, chains and springs. This technique puts the information I need to know and remember into my own words so to speak. It chunks the information into acronyms that I am familiar with. I am a visual learner, so this strategy is easier for me over others because I am more likely to recognize a picture and relate it to its short form. To get the information about lipids and proteins out of my Long Term Memory I have to do the task of recall, which is the ability to retrieve information not in conscious awareness. There are many ways to in which I can make retrieving information stored in my Long Term Memory easier. One is by putting myself back in the context of where I experienced what I learned.